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Consonant Skin Care / Reskinning Queen St W

With a very small production budget, the challenge was to make a splash in the neighbourhood and drive buzz to a new flagship store opening in the crowded Toronto Queen West area.

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• GOLD - ADCC - Promo
• GOLD - ADCC - Advertising: Print Enhanced
• GOLD - Canadian Marketing Awards - Customer Experience
• GOLD - New York Festivals - Ambient
• GOLD - New York Festivals - Beauty Products & Services
• GOLD - Strategy: 2018 Design Agency of the Year - Zulu Alpha Kilo Case Study
• GOLD - MIAs: Best in OOH/Ambient - Budget under $100k
• SILVER - ADCC - Media Innovation
• SILVER - ADCC - Advertising: Posters
• SILVER - Strategy Awards - Launch Strategy
• SILVER - Marketing Awards - Design/Print Collateral
• SILVER - Marketing Awards - Design/Promotion
• SILVER - MIAs: Products and Services - Best in Retail
• SILVER - Kinsale Shark Awards: Design Direct
• SILVER - Shopper Innovation Awards - Path to Purchase
• SILVER - Shopper Innovation Awards - Small Budget, Big Impact
• BRONZE - Canadian Marketing Awards - Business Impact
• BRONZE - CLIO - Design
• BRONZE - Shopper Innovation Awards - Original Idea
• BRONZE - Marketing Awards - Design/New Brand Launch
• MERIT - One Show - Promotional/Poster
• Applied Arts Awards: Advertising - Non Traditional
• The Drum UK: The 5 Most Impactful Ad Campaigns of 2018

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